Plain-English definitions

The local reviews glossary

Clear, jargon-free explanations of the terms behind getting more Google reviews — what they mean and why they matter for your business.

Review gating

The practice Google bans — and how to stay compliant.

The guided path that turns a happy customer into a posted review.

The direct URL that drops customers straight into the review box.

Scan-to-review: the fastest way to capture an in-person review.

How businesses shape and protect what people find about them online.

How businesses rank in 'near me' searches and the map pack.

The free listing that powers your presence on Search and Maps.

Why a steady stream of fresh reviews beats one big burst.

How AI drafts a real review from a customer's own answers.